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Rick Owens Shows Fall 2021 Collection in Venice – WWD


Rick Owens’ fall 2021 show managed to embrace the testing nature of the times, while simultaneously providing inspiration for a freer future.

One of the only designers to incorporate masks at his outdoor Venice show, the models’ social distance against a foggy view of the Adriatic Sea imbued a sense of isolation. A city known for its Carnival and bustling and crowded Piazza San Marco felt silent and almost abandoned.

And yet despite their contemplative nature, the stark designs and staging also reminded (virtual) audiences of a future where travel and exploration exist. Glimpses of the aptly nicknamed “City of Masks” were revealed, and — like us — the models seemed to take it in with a sense of reverence — and a newfound appreciation.

Adam Katz Sinding photographed these “backstage” shots exclusively for WWD, providing a rare peek behind the curtain — once a mainstay of fashion show coverage but in this restricted moment, a more treasured opportunity.

For WWD’s review, see here.

Rick Owens RTW Fall 2021

Rick Owens RTW Fall 2021 
Adam Katz Sinding/WWD





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Gabriela Hearst’s Debut Collection for Chloé Spotlights Sustainability


chloé

Courtesy Of Chloé

There are no pants in sight at Gabriela Hearst’s first show for Chloé. The designer, who was announced as creative director in December 2020, heralds the same femininity woven in the house codes of the Parisian atelier, founded by Gaby Aghion in 1952. Hearst’s new reign marks a quiet but remarkable shift that comes with a natural ease. While this may be her first collection, it looks and feels excitingly familiar.

Both Hearst and Chloé’s known love affair with ’70s markers are on full display. Elevated patchwork is seen in both leather skirts and quilted trenches. Knitwear, a Hearst staple, is seen through the Chloé lens in marled maxis, striped ponchos and pointelle dresses. Chloé’s signature scalloping is reworked and edged on aprons.

The changing of the guard is felt most notably in Hearst’s concerted sustainability efforts, values which she holds dearly at her namesake label. For her new tenure at Chloé, she’s doubling down. A sustainability plan outlining objectives for 2025 has accelerated with a new timeline of one year. Eco-friendly suppliers are at the ready, from production to packaging, with 20 percent of the ready-to-wear collection manufactured by World Fair Trade Organization members. The brand is also shifting from the use of synthetic fibers like polyester in favor of earth-friendly raw materials like organic silk and recycled cashmere. For handbags, Hearst revisited the Edith silhouette, the first Chloé handbag she ever personally owned. Staying true to her vision, fifty vintage bags were repurposed to create one-of-a-kind styles.

As Hearst said in the brand’s press release, “new isn’t always better,” but this runway show proves otherwise. Her new collection is pretty damn good.

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Ana de Armas Is Estée Lauder’s New Global Brand Ambassador


Beautiful Magnolia Eau de Parfum Spray, 1-oz.

Estée Lauder
macys.com

$75.00

Few storied beauty brands evoke nostalgia like Estée Lauder. For Ana de Armas, the actress recalls a flight back home to Cuba, a little blue jar, and love at first sight. “I was at the airport in Spain in my early twenties, and I knew I had nine hours ahead of me on the plane,” de Armas explains over Zoom. “I went to the duty-free beauty store because I was looking for something to put on my face for those nine hours. And that was the first time I bought the little light blue jar of the Daywear Moisture Creme. That was the beginning.”

The love affair continues as de Armas takes on a new role as Estée Lauder’s Global Brand Ambassador. Starring in her first campaign for the brand’s latest fragrance Beautiful Magnolia, de Armas looks refreshed over Zoom, sporting a new chin-length bob and feathery bangs. It’s the sign of a new beginning.

“I’m very happy with everything we’ve done so far,” De Armas says of the brand. “We’ll start with the fragrance campaign, but we have much more coming, and it feels like a great new project and adventure for this year. And it’s a brand that’s been around for 75 years, and its prestige and longevity, I like what it stands for and the way they celebrate women.”

ana de armas

Estee Lauder

Ahead, de Armas shares her beauty and wellness commandments, plus the one thing she can’t wait to do once quarantine is over.

Self-care is essential.

I’ve tried to stay active and healthy and take time for my rituals every morning and night. And to discover what I have, what I like, what I love to do for myself, what looks good on myself. We don’t have spas or facials. We can’t enjoy that, which is something I used to do very often before. So I’ve had to go through my own tutorial class to learn how to take care of myself.

Take the time to meditate or do yoga, stretch in the morning, and have a cup of coffee and things like that. It feels good to even just go for a walk with your dogs and go for a hike in the hills. Sometimes you don’t realize that you’re skipping those bits. And at the end of the week, you feel tired or feel like something’s missing, and I think it is that little self-care.

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Less is more.

Growing up in Cuba was pretty simple. I think the circumstances and the country’s culture were not places where beauty is seen the way we see it here. Or even we don’t have the tools to, even if you want to. So for me, beauty was always to be clean. Like your hair has to be clean and brushed, your face, pluck your eyebrows. You are taking care of your natural beauty. Natural bare skin was the look for pretty much everyone. Especially young girls, like at the age I was living in Cuba. I’ve learned to love that kind of beauty and to feel comfortable in my skin. Just let who you are, and your natural beauty comes out as it is.

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Beauty comes from within.

[Feeling beautiful] is very connected to how you feel. I think I feel beautiful when I’m happy. That, mixed with a week at the beach and a sun-kissed bronze, red cheeks, and natural highlights in my hair.

estee lauder

Estee Lauder

Dare to try a new look.

My directors inspired [my haircut]! I’m about to start shooting this new movie, and they sent me a few inspiration looks, and I sent back my inspiration books, and we met in the middle. My look was what we thought would suit the character better, and it was more comfortable for all the action scenes and all the movement I have to do. So I went for it.

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Make time for a good binge-watch.

Bridgerton [I watched] in like four days! The Sound of Metal, I love that movie. My gosh, I’m blanking because I literally watch something every day. Ma Rainey’s Black Bottom. I have friends sharing their playlist with me and I go from hip hop, reggae, classics, jazz, a little bit of everything.

Pick up a new hobby.

On my last birthday, a friend sent me a ukulele, and I just started learning independently. And I’m working on that. It’s pretty fun. Now I make Zoom calls with my friends, and I play songs for them and happy birthday songs and things like that.

More hugs and kisses post-lockdown.

I will probably see my friends, like try to get them all together in a place and physically see them and hug them. I think I’m going to start hugging people, everybody. And get physical and make contact with people. It’s strange to me not to start kissing people, especially in Spain where they kiss twice. I’m going to start kissing for ages. I’m going to be kissing everybody.

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This interview has been edited and condensed for clarity.

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Valentino’s Monochromatic Runway


Valentino’s last couture collection was an example of true decadence. Set in a gilded galleria, presenting gilded gowns, gilded nine-inch heels, and even gilded visages, the opulence was overt. In stark contrast, creative director Pierpaolo Piccioli’s fall offerings are subdued. The designer opted for a quieter runway, whispering in sweet nothings. In many ways, Piccioli aimed to tap into not only what we collectively need as consumers of fashion, but what we miss as a society: Culture.

An homage to the city of Milan, the show was staged at the Piccolo Theatre, an ambassador of the country’s rich relationship to Italian theater. With lockdowns of public spaces occurring worldwide, choosing to reopen the theater to present Valentino’s audience-less runway serves as a hopeful reminder of the arts we hope to enjoy once the pandemic abates. As stated in its press release, Valentino sees it as “a bold, almost punk gesture,” to choose the venue. Given Valentino’s signature rockstuds, the alternative choice makes sense.

We’ve become accustomed to Piccioli’s penchant for vibrant fuchsia and the house’s iconic Valentino red, but this collection’s monochromatic color scheme invited us to a new sense of intimacy. The clothes presented a game of transparency, heavily featuring laser cut textiles and sheer washes of lace, shielding and exposing the body simultaneously. It’s a leggy runway, exacerbated by slashed, micro hemlines and a welcome return to pointy stilettos. Intentional layering and crisp silhouettes make his vision clear. Not a collar feels out of place. It’s a refreshing palette cleanser that encourages us to reflect on the details, about which there is much to think.

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9 Best K-Beauty Face Masks of 2021


face masks

Victor VIRGILEGetty Images

Since its Western debut several years ago, Korean beauty has undoubtedly revolutionized the beauty industry. What started off as a trend has become a major game-changer for the business, spawning countless K-beauty companies and even prompting non-Korean brands to jump on the bandwagon and attempt their own takes on Seoul-inspired skincare. K-beauty’s popularity shows no sign of stopping, as evidenced by the $13 billion it’s estimated to be worth.

One of the first products that helped bring K-beauty to the top of everyone’s Sephora shopping lists was sheet masks. Many of them came infused with unique, innovative, and, we’ll admit, not-so-vegan-friendly ingredients such as snail mucin, bee venom, and donkey milk. Chances are, whether you were a beauty veteran or novice, you hadn’t heard of those things being used in skincare products before.

The affordability of K-beauty sheet masks was another factor in their success. For as low as one dollar, you could get glowy skin in a matter of minutes while simultaneously scaring your friends with an American Psycho-esque selfie. There’s also the accessibility—you can pick up a K-beauty face mask practically anywhere, including your local CVS or as a last-minute addition to your Amazon order.

Whether you need to target a specific skin concern like acne or dehydration, or just want to bring some life back into your complexion, there is a Korean beauty face mask for every issue and situation. Ahead, 9 must-have Korean beauty face masks that will help bring your skin to a whole new level.

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When You’re ARMY

MEDIHEAL x BTS Hydration Care Special Set

MEDIHEAL
sokoglam.com

$21.00

Get Bangtan skin with this sheet mask set from Mediheal. 
Featuring of five of the N.M.F. Aquaring Ampoule Mask Ex and five of the Tea Tree Care Solution Mask Ex, these popular masks address dryness and inflammation, using ingredients like hyaluronic acid and tea tree oil. 

When You Suffer From Serious Dryness

Cicapair Tiger Grass Sleepair Intensive Mask

Dr. Jart
sephora.com

$39.00

If you suffer from dryness, an overnight mask will transform your skin while you snooze. This green formula contains a blend of herbs, minerals, a moisturizing humectant, and a probiotic ferment, a.k.a centella asiatica, which works to soften and soothe.

When You Want to Do Skincare While You Sleep

Watermelon + AHA Glow Sleeping Mask

Glow Recipe
sephora.com

$45.00

It may not be a sheet mask, but Glow Recipe’s Watermelon Sleeping Mask has earned a reputation for being a must-have product in the K-beauty world. It contains hydrating hyaluronic acid, AHAs to help unearth a brighter, rejuvenized complexion, and watermelon extract that isn’t just soothing, but makes your skin smell like a sweet dream.

When You Want Something Blackpink-Approved

Hera Hyaluronic Mask

Take a page out of Jennie Kim’s book and try popular Korean skincare brand Hera. The Blackpink star reps the beauty brand, which is known for its innovative ingredients, like the concentrated hyaluronic acid found in these sheet masks. 

When You Want Natural Ingredients

Snail Bee High Content Mask

Benton
sokoglam.com

$25.00

Let’s face it: Some people just aren’t as well-versed in skincare as you might be, which is a good opportunity to introduce them to the wonders of Korean beauty and ingredients like snail mucin and bee venom. Even better? You’ll notice your skin will look supple and more radiant afterward.

When Your Lips Need a Vacation

Honey Dew Lip Mask

Then I Met You
thenimetyou.com

$22.00

For this nourishing lip mask, Then I Met You founder Charlotte Cho was inspired by the honey dew slices she ate as a child after dinner. The fruit is packed with vitamins A and C, which works to replenish the delicate skin on your lips, while lactic acid gently exfoliates. 

When That Office A/C Is Wreaking Havoc on Your Skin

N.M.F. Intensive Hydrating Mask

Mediheal
amazon.com

$9.95

Office air conditioning can be a point of contention, but it’s also a major risk to your skin. It can dry it out, which in turn can make it age faster or make it irritated and itchy. That’s why a regular sheet mask regimen, especially using Mediheal’s beloved N.M.F. Intensive Hydrating Mask, is a godsend.

When You Want to Practice Your Euphoria Makeup Skills

Glamour Base Sheet Mask

If you aren’t familiar, When is a brand that comes in handy during any scenario—like when you need to prep your skin for makeup. Ingredients like the energizing adenosine can help create a smooth canvas while collagen and peptides will plump up your skin. This mask is also made from coconuts, so it’s biodegradable and good for Mother Earth.

When Your Face Feels Like the Whole World is Against It

Ultimate Nourishing Rice Overnight Spa Mask

COSRX
dermstore.com

$18.00

Another skincare-while-you-sleep product, this multi-purpose mask will combat a slew of issues (like acne, dullness, and dehydration) as it contains skin-regenerating rice extract and niacinamide, which can help decrease the appearance of large pores.

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The Launch: March’s Hottest Fashion Drops


Who: Gucci

What: Collaboration with Tommey Walker and his label DETROIT VS. EVERYBODY

Where: 11 US cities picked as Changemakers cities by Gucci, and on Gucci.com

Why: Gucci is furthering its commitment to its social impact initiative, Gucci Changemakers, by collaborating with Detroit native Tommey Walker and his brand DETROIT VS. EVERYBODY on a series of eleven t-shirts highlighting Gucci’s eleven Changemaker cities (Atlanta, Chicago, Detroit, Houston, Los Angeles, Miami, New Orleans, New York, Philadelphia, San Francisco, and Washington D.C). Gucci tapped Walker and his brand because the ingenuity and sincerity of his brand caught their eye and matched perfectly with the brand’s reinvigorated commitment to community-based change.

This is the first fashion-based program that the Changemakers program is releasing, and a portion of the profits from the shirts will be donated to the 2020 and recently announced 2021 Gucci Changemakers North America Impact Fund winners. The winners are organizations striving towards social and racial equity, focusing on building connections and opportunities within communities of color.

The shirts retail for $390 USD, available in all eleven cities and Gucci.com. A special edition shirt which says “GUCCI VS. EVERYBODY” will be available exclusively at Troy Somerset Collection Gucci in Detroit.

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11 Best Volumizing Shampoos – Celebrity Hairstylists’s Thickening Picks


Christophe Robin Cleansing Purifying Scrub with Sea Salt

Christophe Robin
skinstore.com

$39.75

We love a multi-use product. “This is a great supplement to a volumizing shampoo, as it’s great for an itchy scalp or sebaceous scalp, to help exfoliate and revitalize the hair, thus creating more volume,” Trygstad explains. “It’s also great during the winter on dry elbows and knees!”



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The Top Seven Trends From the American Collections Week – WWD


The first season under its new name, the American Collections Calendar marked New York’s second digital fashion season — and with an extended timeline. Designers like Tom Ford, Joseph Altuzarra, Michael Kors, Tory Burch and more are slated to show through April. Within the fall season, designers bridged the fine line between the mood of the current times — embracing cozy, work from home attire — and that of the brighter future ahead, with optimistic, exuberant designs.

Here, WWD breaks down the top seven trends from the American Collections week.

1. Knits

The biggest trend of NYFW? Knitwear. From sweater dresses and innovative statement knits to sweater vests and head-to-toe knit dressing, the fall season has it all. As seen here in Jonathan Simkhai’s cut-out number, 10 Crosby Derek Lam’s sweater vest and Ulla Johnson’s standout, asymmetrical cable knit dress.

From Left: Jonathan Simkhai, 10 Crosby Derek Lam, and Ulla Johnson.

From left: Jonathan Simkhai, 10 Crosby Derek Lam and Ulla Johnson
Courtesy of the Brand

2. Edgy Winter Florals

Floral blooms with a darker edge were plentiful this season. Flowers popped up in moody tones, as seen at Prabal Gurung and Tanya Taylor, and with grunge attitude, seen here from R13.

From Left: Prabal Gurung, R13, and Tanya Taylor.

From left: Prabal Gurung, R13 and Tanya Taylor
Courtesy of the Brand

3. The ‘Bridgerton’ Effect

As seen during spring 2021 and the Couture Spring runways, the “Bridgerton” effect is not slowing down. The Netflix breakout series’ fanciful fashions inspired period-centric designs for fall. For instance: puff sleeves (a signature at Zimmermann), pussy bow blouses (as seen in Adam Lippes) or fluid, Empire waist gowns (like this Alice + Olivia number).

From Left: Zimmermann, Adam Lippes, and Alice & Olivia.

From left: Zimmermann, Adam Lippes and Alice + Olivia
Courtesy of the Brand

4. Roaring ’20s

Many designers, including Christian Cowan and Khaite’s Catherine Holstein, cited the Roaring ’20s within their fall collection concepts. The ideas of liberation and emerging out of difficult times inspired designers to create fabulous fashions with a nod to the era; Carolina Herrera’s Wes Gordon, too, leaned into the celebration of dressing up. These modern translations provided an optimistic, fabulously dressed look toward the future.

5. Lounge 2.0

Not your average sweatsuit. Designers leaned into the most popular dress of-the-now, loungewear, for fall, giving their designs a sophisticated twist to transition back into the world. Coach’s Stuart Vevers leaned into “comfort and comfort in nostalgia,” layering joggers under everyday looks; Proenza Schouler’s Lazaro Hernandez and Jack McCollough offered cozy shearling clogs with their comfortable, ultra-polished looks; Staud’s Sarah Staudinger leaned into dressing for the home, offering looks both playful and chic.

From Left: Coach, Proenza Schouler, and Staud.

From left: Coach, Proenza Schouler and Staud
Courtesy of the Brand

6. Do-It-Yourself

A do-it-yourself mentality too continued through the fall season, a cheeky nod to everyone’s favorite early quarantine activities. This trend clearly indicated that the upcycling movement — repurposing clothes into fresh pieces and reducing clothing and fabric waste — is a major design priority this season. Mixed media and patchworked designs offered nostalgia through a modern lens, as seen through Gabriela Hearst’s statement ponchos, Hillary Taymour’s playful, sustainable designs for Collina Strada and Erin Beatty’s upcycled works for Rentrayage.

From Left: Gabriela Herast, Collina Strada, and Rentrayage.

From left: Gabriela Hearst, Collina Strada and Rentrayage. 
Courtesy of the Brand

7. Topcoat Mania

Interesting topcoats with playful prints, minimalist designs or men’s wear-heritage designs filled the fall runways. As seen here via Maisie Wilen, Jason Wu and Christian Siriano.

From left: Maisie Wilen, Jason Wu, Christian Siriano

From left: Maisie Wilen, Jason Wu and Christian Siriano. 
Masato Onoda/WWD/Courtesy





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45 Celebrities Whose Style Has Completely Transformed Since the ’90s


celeb style transformations

Getty Images

With great fame comes a seriously upgraded look. That’s why we see the style of most celebrities improve after a few years in the spotlight. Unfortunately for them, they don’t always have the luxury of hiding away the evidence of the ’90s trends they probably wish they never wore. Ahead, take a look back at how fashion has changed over the years for celebs from Jennifer Lopez to Britney Spears.

1 of 45

Jennifer Lopez 1997 v. Now

We would never expect anything less than a glam form-fitting stunner from J.Lo.

2 of 45

Cate Blanchett 1998 v. Now

Bold yellow and corset dress = YES!

3 of 45

Courteney Cox 1994 v. Now

From the Fire and Ice Ball to *literal* fire and ice.

5 of 45

Miley Cyrus 1994 v. Now

Color and a bold statement has clearly always been Miley’s thing.

6 of 45

Claire Danes 1996 v. Now

Keeping in line with the silk fit only for Juliet.

7 of 45

Kate Hudson 1999 v. Now

Can you guess Kate’s favorite red carpet pose?

8 of 45

Scarlett Johansson 1998 v. Now

Scarlett basically became the smoldering dancing emoji.

9 of 45

Dakota Johnson 1998 v. Now

For a red carpet first-timer, a pant suit was quite the sophisticated choice for Dakota Johnson.

10 of 45

Angelina Jolie 1991 v. Now

Still gorgeous. Still WOW.

11 of 45

January Jones 1999 v. Now

A shorter hem and better fit, yet still all the class.

12 of 45

Nicole Kidman 1992 v. Now

Buh bye Pippi, hello sequins galore!

13 of 45

Heidi Klum 1999 v. Now

Okay, so maybe supermodels are exempt from the whole throwback photo thing.

14 of 45

Jared Leto 1998 v. Now

Jared Leto: the man of many, many hairstyles.

15 of 45

Demi Moore 1996 v. Now

Honestly having no issues with either look here. Bring back the buzz cut, Demi!

16 of 45

Mary-Kate and Ashley Olsen 1995 v. Now

These girls have always nailed the almost-matching-but-not-quite look.

17 of 45

Gwyneth Paltrow 1999 v. Now

Pretty in aesthetically-pleasing, iconic Oscar dress pink.

18 of 45

Brad Pitt 1991 v. Now

Brad: the ultimate cool guy since 1991.

19 of 45

Parker Posey 1996 v. Now

Are those…blue latex gloves?

20 of 45

Rihanna 2006 v. Now

Honestly, feeling both of these looks.

21 of 45

Chloë Sevigny 1998 v. Now

Don’t worry, Chloë hasn’t ditched the red lip yet.

22 of 45

Tia and Tamera Mowry 2003 v. Now

🎶”SISTAH SISTAH! Never knew how good it fit ya!” 🎶

23 of 45

Sarah Jessica Parker 1991 v. Now

Is that you, Carrie Bradshaw?

24 of 45

Britney Spears 1999 v. Now

The ’90s girl in all of us would have killed for those sequined pants.

25 of 45

Naomi Watts 1999 v. Now

What seems like a style 180 is actually a continuation of delicate detail. Well done, Naomi!

26 of 45

Paula Abdul 1990 v. Now

When you’re Paula Abdul you can really never go wrong.

27 of 45

Drew Barrymore 1995 v. Now

Drew circa 1995 was on to something via her choker and velvet slip dress.

28 of 45

Johnny Depp 1997 v. Now

If Captain Jack Sparrow and Sweeney Todd became one.

29 of 45

Julia Roberts 1990 v. Now

30 of 45

Winona Ryder 1991 v. Now

Sleek and black stays true to the Winona we know.

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Best Contouring Makeup Tips – Contouring Tutorial for Beginners


Watching “How to Contour” video tutorials can have a completely different effect on your mood than actually learning how to execute the look on yourself. (One is ASMR, while the other can be… less soothing.) Figuring out which products to use and where on your face to sweep them isn’t always obvious (who else has ended up with a muddy chin-strap in their first attempt at a sculpted look?), which is why we decided to call up a pro.

Ash K. Holm is the mastermind behind the chiseled, fresh-faced looks of Shay Mitchell, Camilla Cabello, and—the contour-fluencer herself—Kim Kardashian. She detailed her tips for an everyday, sculpted makeup look, ahead. Relax, deep breaths—the process is only four steps.

The Kit

You’ll need your go-to skincare and foundation, a bronzer that is two shades deeper than your skin tone, and a concealer that is one to two shades lighter than your skin tone.

Your bronzer is what you’ll be using to enhance the angles of your face, and when it comes to picking its texture, Holm notes that powders can be more forgiving than creams. “If you’re not familiar with creams, the texture can get muddy on you quickly, and it may not last as long if it’s not set right,” she says. Her go-to: The Buxom Staycation Vibes Primer-Infused Bronzer, which she applies using a dense angled brush. (We like the Sigma Beauty F23 Soft Angle Brush for this.)

On the other hand, a cream product can give skin a fresher look—especially if you have dry skin. “If your skin is dry, you will fall in love with cream bronzers once you see how hydrated your skin looks and feels,” Holm says. Have a wet sponge on-hand (like the Original Beautyblender) to blend this product out.

Once you’ve picked out your sculpting tools, find your highlighting hue. Holm suggests using a concealer that is one to two shades lighter than your skin tone, like the Kosas Revealer Concealer, which has an easy-to-blend, lightweight formula that doesn’t crease.

The Prep

Before picking up a brush, give your skin a quick facial massage, which can help with lymphatic drainage, a.k.a. the draining of static, excess fluids from an area that can cause puffiness. “When massaging my clients face, I like to use a soft relaxing touch while lifting the face in a continuous upward direction to give it a mini lift,” says Holm. If you want an even more luxe experience, wield a face massaging tool like a jade roller or the ReFa CAXA M1, which has four roller balls on one side and a smooth curve on the other to sculpt, massage, and help promote lymphatic drainage.

After massaging your face, apply your foundation as you normally would.

Step 1: Define

jesa marie calaor applying powder bronzer long her nose and cheekbones

Sweep your bronzer onto the parts of your face that you would like to define. Holm says this could be along your hairline, cheekbones, the sides of your nose, and jawline. “The lighter the touch, the better,” she notes. She has a few guidelines for when you’re sculpting these areas:

Hairline: Sweep the product in a back and forth motion along your hairline to build up the color. “As you move to the center of the forehead soften up your touch for a flawless finish,” Holm says. Follow the same technique as you move to the temples.

Cheeks: Slightly smile, and use the apples of your cheek as a guide when angling your brush on your cheeks.

Jawline: Lightly shade under and slightly above the jawline.

    Step 2: Find Your Light

    jesa marie calaor applying concealer long her nose, cheeks, and mouth

    jesa marie calaor applying concealer long her nose, cheeks, and mouth

    Holm suggests applying a few dots of concealer to the high points of your face, including the bridge of your nose, the center of your forehead, on the tops of your cheekbones, and areas around your mouth (like the corners of your lips and above the cupid’s bow).

    Step 3: Blend It Out

    Use a wet Beautyblender or dense angled brush to blend out your look. If you’re using the punchy pink sponge, tap it over your makeup in circular motions to melt your makeup into your foundation. If you’re using a brush, sweep it back and forth until your look is even.

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    Step 4: Lock In Your Look

    Holm is partial to using a setting powder and a powder puff to set in a makeup look, but calls out one thing to remember: “Everyone’s skin has different needs,” she says. “Use less setting powder on dry skin, more on oily skin, and a little in between for normal skin.”

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